YouTube belongs to Google. You must put a bid for ad placement in order to pay for YouTube advertisements, just like with any other kind of Google AdWords campaign. As a result, it is hard to estimate the exact cost of YouTube advertisements.
In How To Make Money On YouTube, we previously examined YouTube ads from the perspective of YouTubers. This article focuses on YouTube from the perspective of advertising.
Your views will be added to your total YouTube viewer count, and YouTube ads typically pay $0.010 to $0.030 per view.
An average of $2,000 is spent to get 100,000 viewers.
More than 2.1 billion people check in to YouTube each month, which is a significant amount of users. They spend more than an hour every day, on average, watching YouTube on their mobile devices. YouTube viewing on televisions has rapidly increased along with the current popularity of Smart TVs.
It is also challenging to overlook the reality that Google and YouTube are the two most popular search engines.
It shouldn’t come as a surprise that YouTube has become a preferred platform for advertising worldwide given the strength of Google AdWords.
There is no specific price rate for YouTube advertising, which presents the only challenge in terms of budgeting. But this is just another form of online advertising, like many others. Online, it appears that the basic rule is that you bid for advertising space, and usually the highest bidder is accepted.
The amount of money is determined by all of these variables. Google estimates that you can make an average of 6 to 8 lakhs for 1 crore views. The first step in using YouTube to make money is to monetize your video.
Second, it is irrelevant how many likes you receive. The quantity of views is everything. You earn about $1 for every 1,000 views on your video. If a video receives a lot of YouTube views through seoexpertindelhi, it might still make hundreds or even thousands of dollars. Both the Subscriber count, sharing, and commenting do not contribute to the revenue generated by YouTube. Only the view count does, although not exactly how we might assume. There are many various variables, circumstances, at play here.
YouTube pays you from the ads that appear in your videos and thereby generates income for itself (and for Google too). The fact that YouTube is a free service is due to the in-video advertisements. Depending on the advertisement’s locale, language, and viewership, fees may apply.
But each time a user watches a video on YouTube, there isn’t any advertising displayed to them. Perhaps 40 to 50 percent of all views contain advertisements.
Let us say a video receives 100k views, but only 40–50% of those views are used to calculate revenue; these are known as monetized playbacks. For every 1000 views, YouTube pays between $1 and $5; however, this varies depending on the location/type of the advertisement as well as other elements like language, average viewing time, and the substance of the video. This means that for every million views on the films you submit, you may expect to earn between $1,200 and $6,000 per year. Just the fact that some viewers don’t see any advertising at all is a factor when determining revenue based on video views. Ad filters are purportedly used by over 40% of users. Even while not all ad blocks are compatible with YouTube, this is a growing trend that will continue to affect the income of content providers.
Additionally, there are currently over 50 million subscribers to YouTube Premium who pay a monthly fee and don’t see any adverts on YouTube videos. Instead, the number of YouTube Premium subscribers who watch a creator’s videos determines how much they are paid. If your video is in a category with competitive keywords and your viewers don’t use ad blockers to skip commercials, your potential ad revenue can be six times greater, according to statistics from Google’s AdSense calculator and self-reported profits from artists across sectors.
Your CPM (cost per thousand views) will often fall between $4 and $24 (depending on your region and industry). However, 1,000 video views and 1,000 ad views are not the same thing. Assuming that only 50% of your total views will be made money is a reasonable general rule of thumb. However, the average across all businesses would be somewhere between $5 and $7 per 1,000 views.
YouTube influencers are making extremely good money on the site. If everyone who watched the film in this instance enjoyed it, you would make an estimated $1,000, or about Rs. 67,000. You are not compensated for popular videos on YouTube alone. The sponsors are to blame. If your video is on the verge of going viral, YouTube is ready to make money off you and for you, with the money coming from advertisements. It will email you and ask if you want to join as a partner. If you agree, the website will broadcast advertisements next to your video and pay you more than half of the profits in the form of a monthly check. YouTube has created an algorithm, called reference rank, that it uses to determine whether a video will go viral after only 10,000 views, so you don’t need that many 7-digit likes to make some serious cash. Regarding “how much,” it largely depends on the type of video and how much advertisers are willing to fork up, but typically $1.50 to $4 per 1000 views. Therefore, $450K to $1.2M with 300M views.
Additionally, it is critical to note that these calculations are made for each individual video, meaning that adjusting your video publishing schedule can help you increase your earnings. Your ad revenue will not always scale linearly as your channel expands. Some viewers will not be as interested; more of them will just watch brief excerpts of your videos or cease watching entirely once they encounter an advertisement. Every YouTube creator wants their video to get a million views. Once you reach that point, making videos is no longer just a hobby for you; you can now refer to yourself as a true influencer and earn money from your audience in methods other than just displaying advertising on your channel. Consider selling online courses, live streaming, channel memberships, influencer marketing (i.e., sponsorships), and more. Leaning toward the higher end of the range, we can determine that 20 million video views might earn the producer up to $100,000 through AdSense. You might anticipate making about $60,000 even at the low end of the scale. After YouTube deducts its 45 percent, that is.
As you imagine the money you will make from your new YouTube channel, keep in mind how challenging it is to acquire 30 million views on a single video. It can be difficult for even the best YouTube creators to hit that goal. For instance, T-Series, the most popular YouTube channel with followers and views, only receives an average of 11.5 million views every video. Realistic expectations must be maintained.